By: Katie Walters

For both patients and professionals alike, the lack of standardization in chiropractic care presents a challenge. In order for treatment to improve, progress is needed. Spine Labs is emerging as a promising player in fostering such meaningful change.

Founded by experienced chiropractor Ivi Bifsha, the franchise is working toward standardizing chiropractic care — bringing consistency, transparency, and evidence-based practices to an often fragmented profession.

With over a decade of experience and seven successful practices, Bifsha aims to set a new benchmark for chiropractic care. His innovative model has already attracted three franchise buyers, positioning Spine Labs as a noteworthy presence in the industry.

A Field in Need of Standards

Unlike dentistry or primary care, chiropractic care lacks universal standards for diagnoses and treatments. Bifsha identifies this as a major factor contributing to the public’s varied perception of the field.

“You can visit ten chiropractors in the same city and receive ten different diagnoses and treatment plans for the same issue,” Bifsha explains. “That inconsistency erodes trust in the profession and confuses patients.”

Spine Labs aims to address this. Its model seeks to ensure patients receive standardized exams, treatment protocols, and equipment across all locations.

“Every patient deserves the same high level of care, regardless of their location,” Bifsha emphasizes.

The Three Pillars of Spine Labs

At the core of Spine Labs’ approach are three pillars of care: bone, muscle, and nerve health.

• Bone: Spine Labs employs advanced diagnostic tools to assess spinal health and alignment, helping tailor treatment to address the underlying causes of pain.
• Muscle: Customized physical therapy plans incorporate exercises suited to each patient’s condition, aiming to improve strength and flexibility.
• Nerve: For patients with nerve-related pain, Spine Labs provides spinal decompression therapy, a non-surgical option not commonly included in affordable chiropractic plans.

These pillars allow Spine Labs to accommodate diverse patient needs, from athletes and desk workers to the elderly.

Making Advanced Care Accessible

Spine Labs is also focused on affordability. Drawing inspiration from subscription-based models like The Joint Chiropractic, Bifsha developed a tiered membership structure. This system allows patients to select the level of care that fits their needs and budgets.

Patients can choose a basic monthly plan for chiropractic care or upgrade to include spinal decompression—a service that can cost hundreds of dollars per session elsewhere.

“I’m one of the few practices I know that offers spinal decompression as part of an affordable monthly membership,” says Bifsha.

This pricing strategy has shown early promise. Data from Spine Labs’ pilot location indicates an 80-90% patient conversion rate following the initial visit.

Bridging the Trust Gap

Bifsha acknowledges the skepticism surrounding chiropractic care. Misinformation and inconsistent practices have contributed to a trust gap with consumers. To combat this, Spine Labs focuses on evidence-based practices and avoids exaggerated claims or scare tactics.

Patients leave their first visit with a personalized physical therapy plan that includes clear explanations of their condition and tailored exercises, complete with video instructions.

This level of transparency and attention to detail has helped Spine Labs earn the trust of both patients and franchise investors.

Franchising with a Purpose

Spine Labs is not just a clinic; it’s a scalable business model designed for growth. Bifsha has streamlined operations to keep startup costs competitive, enabling franchisees to invest for under $200,000—a notable contrast to competitors whose costs often exceed $300,000.

By utilizing an open-concept design and concentrating on essential services, Spine Labs minimizes overhead while maintaining quality.

“I wanted to create a model that’s accessible for investors and scalable across multiple states,” Bifsha explains.

A Vision for the Future

With three franchises already sold and a website launch on the horizon, Spine Labs appears well-positioned to influence the chiropractic landscape. Bifsha envisions expanding into new territories while maintaining the consistent, high-quality care that defines the brand.

“This industry has significant room for improvement,” Bifsha says. “Spine Labs aims to be a driving force in setting higher standards.”

As the franchise continues to grow, one thing seems evident: Spine Labs is striving to redefine chiropractic care through greater standardization and accessibility.

Disclaimer: This content is for informational purposes only and is not intended as medical advice, nor does it replace professional medical expertise or treatment. If you have any concerns or questions about your health, always consult with a physician or other healthcare professional.

Published by Anne C.